F7Tecnologia Book the 90 minutes

F7 Tecnologia Strategy that scales

Consulting that delivers a system, not a report.

We architect and implement Salesforce, data platforms and generative AI. What you keep at the end isn’t a diagnosis in a PDF: it’s the platform running, and documentation that stays true after the team leaves.

Book the 90 minutes Read the articles

Bring a real bottleneck from your environment. We investigate it live on the platform, in 90 minutes — you leave with the diagnosis, whether you hire us or not.

Where we work

  • Salesforce Salesforce
  • Google Cloud Google Cloud
  • AWS AWS
  • Databricks Databricks
  • MongoDB MongoDB
  • Redis Redis

  • 4.5x

    Average ROI

    Average across four programs

  • 7.3

    Months to payback

    Median across the cases

  • −31%

    Three-year TCO

    Base 100 in year zero

  • −47%

    Delivery timeline

    Versus the market median

Average of four assessment and implementation programs, clients anonymized by contract. Breakdown by industry in the Results section.

01 The real problem

Waste rarely sits in the license. It sits in what nobody consumes.

Across four assessment programs, 82% of the waste we mapped became declared savings. The breakdown below repeats with a consistency that no longer looks like coincidence.

  • 38% Data ingestion with no downstream consumption
  • 24% Redundant integrations between the same systems
  • 17% Orphaned assets — created, never retired
  • 12% Idle licenses within the current contract
  • 9% Rework caused by missing API contracts

In one of the cases, Data Cloud was six months into its contract with 11% credit utilization. The problem wasn’t the platform: it was that nobody owned the question “who consumes this data?”.

02 Where we work

Three practices that hold each other up.

We don’t sell the three as a bundle. We sell the one that solves your bottleneck — and we tell you when the other two don’t make sense yet.

  • 01

    Salesforce

    From architecture design to implementation, with the people who write the code sitting in the same decision.

    • Sales & Service Cloud
    • Data Cloud
    • Marketing Cloud
    • B2C Commerce
    • MuleSoft
    • Agentforce
  • 02

    Data Platform

    An analytical and operational layer with an explicit consumption contract — the antidote to the 38% of ingestion nobody uses.

    • Databricks
    • MongoDB
    • Redis
    • Google Cloud
    • AWS
  • 03

    Generative AI

    Agents and retrieval on governed data, with an audit trail from day one — not as phase two.

    • RAG
    • Agents
    • MCP
    • LLM governance
    • Continuous evaluation

03 The FDE method

Whoever discovers it builds it.

FDE — Forward Deployed Engineer. The senior engineer sits where the client’s work happens, decides there and delivers from there. The time saved doesn’t come from running faster: it comes from removing handoffs.

  1. 01

    No handoff

    Whoever discovers the problem specifies and builds the fix. There is no translation between discovery and execution, so nothing gets lost in it.

  2. 02

    Decisions where the work is

    The decision happens where the work happens, not in a committee meeting two weeks later.

  3. 03

    In production from week 2

    The first delivery to a production environment ships in the second week. From then on, learning comes from the real system.

  4. 04

    Documentation as a by-product

    Documentation is generated from what was built. That’s why it stays true after we leave.

Timeline versus the market median

  • Assessment
    14
    5
    −64%
  • Retail
    72
    38
    −47%
  • Luxury
    88
    46
    −48%
  • Subscription
    96
    52
    −46%
  • Technology
    64
    34
    −47%
Market median Delivered by F7 in weeks

The trade-off is real, and we state it before the contract: FDE requires seniority in every seat and doesn’t scale by headcount. It’s four seniors instead of ten mid-level people. That concentrates key-person risk, which we mitigate with pairing and rotation. If your backlog is known, stable and well specified, hiring by the hour is cheaper — and we’ll tell you so.

04 Results

Four programs, four industries, the same patterns.

Clients anonymized by contract. Metrics always as multiples or percentages, never absolute values — an absolute number without the context of company size tells you nothing.

Results by industry: return on investment, payback and change in total cost over three years
Industry ROI over 36 months Payback 3-year TCO
Retail Fashion and beauty, omnichannel 3.8x 8 months −29%
Luxury Jewelry brand 4.6x 7 months −34%
Subscription Telecom and insurance 5.1x 7 months −31%
Technology B2B SaaS 4.5x 7 months −30%

Latest case · Financial services

A credit origination platform, live in 28 days.

Payroll-deductible credit for private-sector workers, built from zero: a unified base, campaigns, an AI agent on WhatsApp and simultaneous simulation across several banks. Four new workstreams were added on day 13 and doubled the scope. The go-live date did not move.

  • 28 days

    to commercial go-live

    From first commit (Aug 27) to the sales team operating (Sep 24).

  • 2×

    scope after signing

    Four workstreams of equal weight added on day 13, without moving the date.

  • 5

    financial institutions

    Simulated in parallel through a single integration layer.

  • 1M

    contacts unified

    Base cleansed before any campaign.

  • 2,547

    WhatsApp conversations

    Handled with the AI agent inside the CRM.

  • BRL 652K

    in credit offered

    162 loan proposals entered and tracked end to end.

Sales Cloud · Service Cloud · Agentforce · Data Cloud · Marketing Cloud · Experience Cloud · MuleSoft

05 The Kyrios platform

Service as a Software

Consulting stops being a contract for hours and becomes a system that executes, records and proves its work. You don’t buy allocation: you buy deliverables, with metrics. And what you keep at the end isn’t a report: it’s living documentation that stays true after the team leaves.

SaaS sells software and treats service as support. Here the service is the product, and software is how it’s delivered.

  • It isn’t staff allocation

    The contract is for measured deliverables, not for hours of presence.

  • It isn’t a tool

    SaaS hands you the software and you run it. Here the platform executes, directed by an engineer.

  • It isn’t a report

    It’s living documentation, generated from the system itself.

Go to Kyrios (opens in a new tab)

When not to use it: if your scope is deliberately open and exploratory, an hourly contract is more honest than a deliverable-based one. We’d rather say so in the first conversation than find out in month three.

06Articles

What we’re thinking out loud.

Architecture, platform trade-offs and what we learn in the field. No product releases and no sales copy.

Our articles are written in Portuguese.

All articles
· 3 min read

Destravando o potencial da estratégia digital: Insights-chave para potencializar seus negócios

No cenário atual, a estratégia digital deixou de ser apenas um diferencial competitivo para se tornar um fator de sobrevivência nos negócios. Organizações que conseguem alinhar tecnologia, dados e cultura empresarial estão à frente na corrida pela inovação e pela criação de valor. Mas o que realmente significa “destravar o potencial da estratégia digital”? Antes de investir em ferramentas, é essencial que a empresa defina o que deseja alcançar : aumento de receita, melhoria da experiência do...

Read the article
· 3 min read

Estratégias eficazes de consultoria em tecnologia empresarial

A transformação digital é uma realidade que muitas empresas enfrentam atualmente. Para se manter competitivas, elas precisam adotar novas tecnologias e estratégias que melhorem sua eficiência e produtividade. Neste contexto, a consultoria em tecnologia empresarial se torna uma ferramenta essencial. Neste artigo, vamos explorar estratégias eficazes que podem ser implementadas para otimizar processos e garantir que as empresas estejam preparadas para o futuro. Close-up view of a modern server...

Read the article
· 3 min read

Transforme seus leads com consultoria em tecnologia

A transformação digital não é mais uma opção, mas uma necessidade para empresas que desejam se destacar no mercado atual. Com a crescente competição e a evolução constante da tecnologia, as empresas precisam adotar estratégias eficazes para converter leads em clientes fiéis. Neste post, vamos explorar como a consultoria em tecnologia pode ser a chave para transformar seus leads e impulsionar o crescimento do seu negócio. Espaço de trabalho moderno de consultoria em tecnologia O que é...

Read the article

07 Contact

A 90-minute session is usually enough to know whether it makes sense.

Bring the bottleneck, not the brief. You leave the conversation with the scope narrowed down and a frank opinion on the shortest path to solving it.

São Paulo · Brazil

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We run a limited number of these sessions each month, because they’re led by senior engineers.

Strategy that scales